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Тэг 'Book'

24 видео

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10 things you didn't know about orgasm

"Bonk" author Mary Roach delves into obscure scientific research, some of it centuries old, to make 10 surprising claims about sexual climax, ranging from the bizarre to the hilarious. (This talk is aimed at adults. Viewer discretion advised.)

The danger of a single story

Our lives, our cultures, are composed of many overlapping stories. Novelist Chimamanda Adichie tells the story of how she found her authentic cultural voice -- and warns that if we hear only a single story about another person or country, we risk a critical misunderstanding.

The tribes we lead

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.

Scott McCloud on comics

In this unmissable look at the magic of comics, Scott McCloud bends the presentation format into a cartoon-like experience, where colorful diversions whiz through childhood fascinations and imagined futures that our eyes can hear and touch.

Human nature and the blank slate

Steven Pinker's book The Blank Slate argues that all humans are born with some innate traits. Here, Pinker talks about his thesis, and why some people found it incredibly upsetting.

The 3 A's of awesome

Neil Pasricha's blog 1000 Awesome Things savors life's simple pleasures, from free refills to clean sheets. In this heartfelt talk, he reveals the 3 secrets (all starting with A) to leading a life that's truly awesome. (Filmed at TEDxToronto.)

Peter Reinhart on bread

Batch to batch, crust to crust ... In tribute to the beloved staple food, baking master Peter Reinhart reflects on the cordial couplings (wheat and yeast, starch and heat) that give us our daily bread. Try not to eat a slice.

An ode to envy

What is jealousy? What drives it, and why do we secretly love it? No study has ever been able to capture its “loneliness, longevity, grim thrill” -- that is, says Parul Sehgal, except for fiction. In an eloquent meditation she scours pages from literature to show how jealousy is not so different from a quest for knowledge.

How pig parts make the world turn

Christien Meindertsma, author of "Pig 05049" looks at the astonishing afterlife of the ordinary pig, parts of which make their way into at least 185 non-pork products, from bullets to artificial hearts.

David Macaulay's Rome Antics

David Macaulay relives the winding and sometimes surreal journey toward the completion of Rome Antics, his illustrated homage to the historic city.

Joseph Pine on what consumers want

Customers want to feel what they buy is authentic, but "Mass Customization" author Joseph Pine says selling authenticity is tough because, well, there's no such thing. He talks about a few experiences that may be artificial but make millions anyway.

Old books reborn as art

What do you do with an outdated encyclopedia in the information age? With X-Acto knives and an eye for a good remix, artist Brian Dettmer makes beautiful, unexpected sculptures that breathe new life into old books.

Benjamin Wallace on the price of happiness

Can happiness be bought? To find out, author Benjamin Wallace sampled the world's most expensive products, including a bottle of 1947 Chateau Cheval Blanc, 8 ounces of Kobe beef and the fabled (notorious) Kopi Luwak coffee. His critique may surprise you.

How to build an information time machine

Imagine if you could surf Facebook ... from the Middle Ages. Well, it may not be as far off as it sounds. In a fun and interesting talk, researcher and engineer Frederic Kaplan shows off the Venice Time Machine, a project to digitize 80 kilometers of books to create a historical and geographical simulation of Venice across 1000 years. (Filmed at TEDxCaFoscariU.

How technology allowed me to read

Months after he was born, in 1948, Ron McCallum became blind. In this charming, moving talk, he shows how he is able to read -- and celebrates the progression of clever tools and adaptive computer technologies that make it possible. With their help, and that of generous volunteers, he's become a lawyer, an academic, and, most of all, a voracious reader. Welcome

Shake up your story

Artist Raghava KK demos his new children's book for iPad with a fun feature: when you shake it, the story -- and your perspective -- changes. In this charming short talk, he invites all of us to shake up our perspective a little bit.

The joy of lexicography

Is the beloved paper dictionary doomed to extinction? In this infectiously exuberant talk, leading lexicographer Erin McKean looks at the many ways today's print dictionary is poised for transformation.

Brewster Kahle builds a free digital library

Brewster Kahle is building a truly huge digital library -- every book ever published, every movie ever released, all the strata of web history ... It's all free to the public -- unless someone else gets to it first.

Jay Walker's library of human imagination

Jay Walker, curator of the Library of Human Imagination, conducts a surprising show-and-tell session highlighting a few of the intriguing artifacts that backdropped the 2008 TED stage.

My father the forger

Sarah Kaminsky tells the extraordinary story of her father Adolfo and his activity during World War II -- using his ingenuity and talent for forgery to save lives.

Ben Katchor's comics of bygone New York

In this captivating talk from the TED archive, cartoonist Ben Katchor reads from his comic strips. These perceptive, surreal stories find the profound hopes and foibles of history (and modern New York) preserved in objects like light switches and signs.

James Geary, metaphorically speaking

Aphorism enthusiast and author James Geary waxes on a fascinating fixture of human language: the metaphor. Friend of scribes from Aristotle to Elvis, metaphor can subtly influence the decisions we make, Geary says.